Facebook pages are a great source to promote businesses and brands, and customers need the page to be a central place where you share events, reviews, and other activities your audience might be interested in. Setting up a Facebook profile is a very easy job, but keeping it up to date for business growth is not easy. The only solution is to schedule a post on Facebook. By scheduling posts you will be able to save your time in the whole week.
Knowing how to post a schedule on Facebook helps you save your hours. By scheduling posts ahead of time, you can plan your posts more effectively and publish them at appropriate times when your audience is more active, or your post gets more engagement.
There are tools available that you can use to schedule Facebook posts. There are a number of tools used for Facebook automation, which are free and paid. In this article, we will discover the Meta Business Suite and learn more about how to schedule a post on Facebook using its built-in posting scheduler.
Keep reading this article to learn how to schedule posts on Facebook without wasting a lot of time.
Benefits of Scheduling a Facebook Post
There are numerous benefits to scheduled posts on Facebook. Key benefits are listed there:
Time saving:
Combine posting is a smarter strategy than creating and posting individual posts daily. Writing compelling content and efficiently scheduling posts at the optimal time without the hassle of waking up earlier in the morning.
Bring More Engagement:
Post scheduling allows you to publish content when your target audience is active on Facebook. This thing increases engagement and organic reach.
Efficient Strategy :
Facebook post schedule best serves you to plan and organize your content to ensure your posts align with upcoming occasions, events, promotions, and holidays.
Consistency: it allows you to post regularly without skipping the whole week. Additionally, your audience will know when to expect content from you. Posting consistency helps you to build trust.
Time Zone Friendly:
Suppose you are a brand owner, and your target audience is national and international. In that case, post-scheduling accommodates you to reach them at the best time for their time zone.
Guidelines How to Schedule a Post on Facebook
Before scheduling Facebook posts, make sure you have a Facebook business page. If you don’t have one? You have to create a Facebook business page. Once you complete the Facebook page setup then, here is a complete guide on how to schedule a Facebook post using the Facebook business suite.
Go to the Facebook Page
Open the Facebook app, log in to your profile, and go to your business page. If you are not updated and using the old Facebook page format, you can navigate your page on the left-hand side of your screen.
On the other hand, if you are using an updated Facebook page format, click on your profile picture in the right corner. Then, you have to click the smaller picture to the right.
Open Meta Business Suite
Now, you must click the left side toolbar, and the whole menu will appear. Click on the option of all tools and select the planner.
This will open in a new tab with weekly and monthly calendar options. choose one which best suits you.
Strategically Design a Posts
Click on the post button. The drop-down menu will pop up and allow you to create reels, posts, and videos.
Select the post option; the new screen will show fields like text and media. Add images, video, and content and copy it here. A preview will show on the right side of your mobile screen.
Schedule a Post
At this stage, choose a date and time you want your post visible to people by choosing schedule from the scheduling option box.
To check recommendations of the times Facebook thinks your audience will be active. You can click the active times button
Things you Cannot Schedule Using the Facebook Business Suite
While taking advantage of the meta business suite, Facebook has limitations. some things that you can not schedule. The only option is to post about it in real-time. Meta business suite features did not work for them. It includes
- Photo albums
- Facebook check-in
- Facebook events
If you want to schedule Facebook messages, you require an automation tool. However, the Facebook messenger bot allows the conversational AI to send messages that reach the people when your team is inactive.
Conclusion
Scheduling Facebook posts is best for saving time and helping you strategically post content on your pages while targeting the real audience. Always try to engage your audience in the comments and maximize your organic reach, minimizing annoyance. The above discussion about how to schedule a post on Facebook is convenient. Make your social posting easy by following these steps.